Elizabeth Arden Previews FY 2014 Launches, Outlines Growth Strategy
This article was originally published in The Rose Sheet
Executive Summary
New products launching in FY 2014 include additions to Elizabeth Arden’s Prevage cosmeceutical line and Ceramide skin-care range for women over 40, as well as new celebrity fragrances from Taylor Swift, Nicki Minaj, Britney Spears and Justin Beiber, according to the firm’s annual report.