Beaute Prestige International fashions L'Eau d'Issey Pour Homme for designer Miyake.
This article was originally published in The Rose Sheet
Executive Summary
BEAUTE PRESTIGE INTERNATIONAL STRUCTURES L'EAU D'ISSEY POUR HOMME packaging to evoke the "natural simplicity and geometrical purity" of modern architecture, the firm's New York City-based U.S. distributor Mode et Parfums stated. The bottle design is intended to evoke the image of the scent with a simple, sleek silhouette to suggest the "powerful yet peaceful" scent of L'Eau d'Issey Pour Homme, the distributor said.