HTA (Health technology assessment): how to benefit from the new realities
This article was originally published in Clinica
Executive Summary
Health technology assessment is here to stay, as a glance at the burgeoning number of agencies and networks globally shows. Does this new reality simply represent an additional hurdle for manufacturers? If not where are the benefit? Consultant Mark Charny* provides a guide for companies coming to grips with how this fast-growing evaluation tool impacts their markets