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Chinese regulators revise medtech advertising rules

This article was originally published in Clinica

Executive Summary

The Chinese State Food and Drug Administration (SFDA) has revised its rules on the advertising of medical devices. Here, Evangeline Loh, vice-president of regulatory affairs at the international consultancy, Emergo Group, tells Clinica readers how to apply for permission to advertise a product, what to include in the applications and the timelines for expecting an approval.

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