Avecor raising oxygenator prices as part of effort to boost gross margins.
This article was originally published in The Gray Sheet
Executive Summary
AVECOR IMPLEMENTING MARGIN IMPROVEMENT INITIATIVES such as a revamped pricing structure, a cost-cutting effort, and a new compensation program for sales reps. The moves are aimed at addressing Avecor's declining gross margins, which "continue to be Avecor's most critical variable," company VP of Finance and CFO Gregory Melson said during an Oct. 21 teleconference reporting third quarter 1996 (ended Sept. 30) results.