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GAO Report Highlights Concerns About Device Advertising

 
• By Elizabeth Orr

The US Government Accountability Office spoke to 11 stakeholder groups about potential trouble spots in FDA and FTC supervision of consumer ads for medical devices. 

Contact lens advertising display
Some groups said contact lens advertising may be especially risky. • Source: Shutterstock

Advertising for medical devices could confuse or harm consumers, a new report from the US Government Accountability Office (GAO) suggests.

The GAO performed the study to evaluate US Food and Drug Administration and Federal Trade Commission (FTC) oversight of direct-to-consumer (DTC) advertising for medical devices

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