Medtech Companies Must Adjust To Growth Of Outpatient Centers, ZS Consultant Advises

The medtech industry has been slow to adapt to the rapid growth of lower-cost outpatient centers that are taking procedures out of hospitals, according to Brian Chapman, a consultant for ZS.

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The shift of many types of interventional and surgical procedures from hospitals to outpatient settings like ambulatory surgical centers will compel medical device manufacturers to adjust their sales and marketing strategy, according to Brian Chapman, a principal with professional services firm ZS who specializes in medtech.

“Hospitals are already contending with overcapacity and rickety finances, and I think that this trend is going to hit big in 2020,” Chapman wrote in a recent blog post...

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