People don’t like to take their medicine, even when they know it’s good for them. Plenty of studies show that patients who adhere to their medication regimens enjoy better health outcomes and make less use of urgent care and inpatient hospital services, compared to patients with similar medical conditions who are not adherent. Yet shockingly low adherence rates are the norm, even for very serious diseases.
Only of late, though, have medical systems, health care providers and payors come to grips with the costs of non-adherence and begun to look for innovative ways to tackle the...
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